To help our roster of blue chip clients grow, increase market share, and improve bottom line profitability through the innovative use of marketing data.
Our Business Philosophy
Every step we take, no matter how big or small, tells a story. Sometimes obvious. Sometimes surprising. But always predictive.
And these stories—translated into data attributes—not only describe who we are and how we live, but also provide invaluable clues about our future behavior.
It’s those data-derived clues that can make the difference in the success of an ad, a direct mail or email campaign, a social media program, or a multi-channel acquisition strategy.
Which is why the leaders in virtually every business category have come to rely on ALC’s proven expertise in gathering, refining, organizing, enhancing, modeling, analyzing, and interpreting data to help them initiate and forge high-value, long-lasting, and profitable relationships with their customers and prospects.