Target individuals based on the life-stage events that trigger a full array of lifestyle and purchasing decisions.
Whether they just got married, became a parent, started a business, purchased a car or achieved one of life’s other milestones, we know who they are and how to reach them.
ALC Milestones enables you to target your best at the moment they are most likely to respond!
Demographics and past transactions are valuable, but they don’t tell you where a person is in life right now. Life milestones, on the other hand, do. And with each life milestone, comes new needs and desires.
Available Milestones databases include:
- New Parents
- Newly Engaged/Newly Wed
- New Homeowners/New Movers
- First Time Homebuyers
- Empty Nesters
- New Automobile Owners
- New Business Owners
- Newborn Network
- Registered Voters
You can deploy Milestones to drive omnichannel marketing campaigns across direct mail, email, digital display, social and addressable TV – and leverage Milestones data for Customer Profiling, Modeling and Scoring, Data Enhancement and Licensing.
Find out how Milestones can positively impact your marketing ROI
For more information, visit alcmilestones.com or contact:
Vice President, Milestones