The DMA Nonprofit Federation hosted their annual conference in Washington DC on February 26th and 27th. ALC joined their many non-profit clients and other fundraising professionals, all of whom were there to network, learn from the pros, share successes and frustrations and discuss new ideas and advancements in the nonprofit sector.
With a dozen staff in attendance, and the contribution of a platinum level sponsorship, ALC had a major presence at the show. Among those in attendance from ALC were Susan Rappaport, Lori Magill-Cook, Eric Johnson and Marianne Hammer, who led an informative session on the importance of “match-backs” and provided the non-profit executives in attendance with invaluable insights on how the various communications channels can be integrated to achieve optimum fundraising performance.
ALC’s Senior Vice President, Business Development, served on the Conference Planning Committee and was a part of the team that ensured a robust, thought-provoking event.