Kalmbach Publishing has recently expanded its business into what president Chuck Croft has called a “rapidly growing market” — the board game industry. The Waukesha, WI-based publisher’s acquisition of Rather Dashing Games signals a departure for the company, which has built a portfolio of over a dozen different enthusiast magazine titles since entering the industry in 1934.
Venturing into the increasingly in-demand board game market presents the opportunity for significant new revenue growth for Kalmbach. A client of ALC, Kalmbach Publishing’s move into the board game industry is poised to position the company in front of a new and passionate audience. According to data from The NPD Group, Games & Puzzzles were the fastest growing toy category in the U.S. in 2015, a lucrative opportunity that Kalmbach hopes will lead the company into a new era of growth.
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