PRINCETON, NJ – In the wake of one of the most divisive U.S. presidential elections in recent memory, Mother Jones has witnessed an unprecedented surge of new subscribers as Americans realize the important role the progressive media must play in providing the proper checks and balances to the incoming Trump administration.
Mother Jones, a reader-supported magazine founded in 1976, has seen a flood of new subscribers in the months since Donald Trump’s stunning victory; they brought in 8,500 new subscribers in November alone. Along with the growth in readership, the publication also managed to raise $203,000 in one-time donations during the month of November, a 1,591% increase over the average monthly amount, and continues to see increased levels of monthly donations.
“There’s a lot of energy out there as large numbers of people are channeling their concerns and anxieties about the incoming administration into constructive action,” noted Bruce Kimmel, Vice President of ALC Data Management. “By supporting Mother Jones’ award-winning investigative journalism, progressive Americans can help hold the new administration accountable. These subscribers are certain to continue to support other progressive and liberal organizations with similar goals.”
In addition to their skyrocketing subscriber base, Mother Jones was also recently nominated for three National Magazine Awards for Print and Digital Media, a recognition handed down by the American Society of Magazine Editors (ASME). Among those three nominations is a nod for the organization’s most prestigious honor – Magazine of the Year. The publication was also nominated for a General Excellence award in the “Literature, Science and Politics” category.
About Mother Jones
Mother Jones has been a reader-supported nonprofit news organization since its inception in 1976, featuring independent and investigative reporting on everything from politics and climate change to education and food. In addition to over 9 million website visitors each month, Mother Jones also publishes an award-winning, 200,000-circulation magazine. With headquarters in San Francisco and bureaus in Washington, DC, and New York City, Mother Jones doesn’t answer to stockholders, a corporate parent company, or a deep-pocketed donor. Instead they are accountable to, and funded by, their readers.
Founded by Donn Rappaport in 1978, ALC has grown to become the leader in the field of data-driven marketing. ALC’s innovative and unique data monetization platform includes traditional data and insert management, ultra-data hygiene and modeling, digital data sales and marketing, database sourcing and participation, multichannel retargeting and brand extension. The company employs some 200 data marketing professionals in its Princeton, NJ, headquarters and eight sales, marketing and account management locations around the country. Over the past 38 years, ALC has generated more than $4.6 Billion in incremental income for its clients and partners. For more information, visit www.alc.com.