Client News
ALC Adds Fairytale Brownies, Chesapeake Bay, and Mackenzie Ltd to Food & Gift Portfolio
ALC Sweetens Food & Gift List Portfolio with Fairytale Brownies, Chesapeake Bay, and Mackenzie Limited
Tarrytown, NY — Based on a successful track record in the gourmet food and gift sector, ALC has won the management of the Fairytale Brownies, Mackenzie Limited, and Chesapeake Bay Crab Cakes & More customer files. They join many other direct marketers of gourmet food gifts managed at ALC including Harry & David, Wolferman's, Cushman's, Collin Street Bakery, and Petrossian Paris.
“We’re proud to be recognized as the leading manager of gourmet food and gift data,” said Bruce Kimmel of ALC. “Buyers in this arena are multi-faceted and respond well to many types of catalog marketers, fundraisers, and lifestyle publishers. We’re excited to have the opportunity of connecting marketers in both the consumer and business sectors with buyers of good taste.”
Chesapeake Bay Gourmet Crab Cakes & More is best known for their Perfect Crab Cake™, and other traditional Chesapeake Bay cuisine. The 24-page catalog has doubled in circulation in recent years with average orders of $105.
35,261 Chesapeake Bay Crab Cakes & More Consumer Buyers @ $105M
Fairytale Brownies was inspired by a treasured family recipe and a commitment to excellence garnering an average unit of sale is $87. Its gourmet food products indulge the senses with rich, dark Callebaut Belgian chocolate blended with pure creamery butter and farm fresh eggs.
53,671 Fairytale Brownies Consumer Buyers @ $90/M
21,778 Fairytale Brownies Business Buyers @ $95/M
Mackenzie Limited’s heritage is steeped in British tradition, with their own brand of imported Scottish Smoked salmon, as well as caviar, prepared meats, hors d’oeuvres and desserts. With more than 350 items available through mail order and on-line, their average order is $125.
134,806 Mackenzie Limited Consumer Buyers @ $105/M
For more information about the Chesapeake Bay Crab Cakes & More, Fairytale Brownies, and Mackenzie Limited mail order lists as well as ALC's entire portfolio of gourmet food and gift data, please contact Bruce Kimmel at 914-524-5249.
5/28/2010 11:02:32 AM