Seasonal Mail Trends-Home and Garden Publications

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Home/Crafts/Gardening Publishing

Monthly Percentage of Annual Mail Volume

Activity from 28 mailers

Observations

In 2007, the largest mail volume month shifted from December (19.1%) to January (22.7%).
From 2005-2007, January and December yielded 33% of the mail volume percentage.

This report is intended for sole use of our clients as a marketing tool.It was prepared using ALC's transactional data.We do not report the industry's complete history.



	ALC Home > Tools > List of Reports > Home/Crafts/Gardening Publishing Home/Crafts/Gardening Publishing Monthly Percentage of Annual Mail Volume Activity from 28 mailers Observations In 2007, the largest mail volume month shifted from December (19.1%) to January (22.7%). From 2005-2007, January and December yielded 33% of the mail volume percentage. This report is intended for sole use of our clients as a marketing tool.It was prepared using ALC's transactional data.We do not report the industry's complete history.
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