Seasonal Mail Trends-Continuity

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Continuity

Monthly Percentage of Annual Mail Volume

Activity from 25 mailers

Observations

From 2005-2007, December and January yielded 26% of the mail volume percentage.
December (5.1%) saw the largest drop in volume, down 74% over 2006.
January (15.9%) volume percentage increased significantly over 2006.

This report is intended for sole use of our clients as a marketing tool.It was prepared using ALC's transactional data.We do not report the industry's complete history.



	ALC Home > Tools > List of Reports > Continuity Continuity Monthly Percentage of Annual Mail Volume Activity from 25 mailers Observations From 2005-2007, December and January yielded 26% of the mail volume percentage. December (5.1%) saw the largest drop in volume, down 74% over 2006. January (15.9%) volume percentage increased significantly over 2006. This report is intended for sole use of our clients as a marketing tool.It was prepared using ALC's transactional data.We do not report the industry's complete history.
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