PRINCETON, NJ – Industry-leading data solutions provider ALC, Inc. (www.alc.com), continues to expand its ALC Digital team with the addition of Ravi Hegde as Senior Product Manager.
Prior to arriving at ALC, Mr. Hegde worked at Oracle for 12 years, where he served as a software developer, implementation manager and product manager helping the company’s many financial clients implement their corporate banking software. In addition to his experience at Oracle, Mr. Hegde also served as product manager for Affinity Solutions, where he worked on card-linked solutions for loyalty programs for banks and developed multiple use cases to create new revenue streams from transactional data.
As the Senior Product Manager with ALC Digital, Mr. Hegde will work on creating seamless access to data between the many different products and platforms that ALC Digital provides. The goal is to ultimately achieve an effortless integration between systems, optimizing performance and allowing ALC’s clients and partners to get the most out of their data. He will also play an important role in creating partnerships with data and technology vendors to provide additional functionality and capabilities on ALC Digital’s products and platforms.
“We are thrilled to have Ravi join us during this period of accelerated growth for the ALC Digital team,” said Gregg Galletta, president of ALC Digital. “We believe strongly that his addition will help to provide additional value to the Remarketable platform and allow us to leverage our industry-leading data across all of our digital products to better serve our many clients.”
“What has impressed me the most about ALC is the sheer amount of data that we have access to between our many unique digital platforms,” remarked Mr. Hegde. “However, Remarketable, Match Partner Network, and Digital Audiences are all in their own silos. Ultimately, what we want to do is bring them together into one technology platform where each product informs the others and we can more effectively leverage all of the data to maximize the value for our clients.”
Founded by Donn Rappaport in 1978, ALC has grown to become the leader in the field of data-driven marketing. The company employs some 200 data marketing professionals in its Princeton, NJ, headquarters and eight sales, marketing and account management locations around the country. ALC provides innovative postal and digital data marketing solutions to the leaders in virtually every business category. For more information, visit http://www.alc.com.